Beauty is everywhere. Of course there are cliché paradise sunsets or awestriking mountain ranges, these are beautiful no doubt, but here and now beauty is hidden around the corner. This project is for a large part about a fascination for and a discovering of beauty in the everyday. Responding to the everyday in a poetic way. Often the environment and built space around us is of no particular beauty or interest. At first glance that is. When reframing beauty is all over.

Using strong horizontals or verticals it is possible to divide the frame and create several frames within a frame. The singular image is then transformed into a kaleidoscopic image showing multiple images within the image. Looking around a person processes thousands of images each from infinite different angles and perspectives. That’s how our idea of reality is created, as an accumulation of these millions of images. This is ever more the case in our age of mass media and our continuous exposure to never-ending streams of images. This idea, of frames within a frame, is a reflection or a questtioning of our relationship to images and the way we see.

Starting from the everyday and using this idea of "frames in a frame" I’m looking for a kind of transformation of what we see. Through the composition, the framing, or the deconstruction in several frames, I think an interesting transformation of the image takes place, blurring or expanding the original image we are seeing.